This election season, customers can cast their ballots - blue or red - with the purchase of their morning coffee.
Every four years, 7-Eleven unveils custom coffee cups for each presidential nominee and tracks the race for the White House through purchases. Dubbed “7-Election,” the unabashedly unscientific and just-for-fun poll has correctly mirrored the final results of the 2000, 2004 and 2008 elections with more than 6 million cups cast each election year.
In other words, they’ve created a bit of a coffee caucus. Final results will be announced on November 6, Election Day.
To honor early voting, 7-Eleven is celebrating CofFREE Day on September 28, one day before National Coffee Day, and inviting customers to vote for free on Friday morning. Everyone across the U.S. can make a stop at a participating 7-Eleven store between 6 a.m. and 10 a.m. to receive a free large-size cup of hot coffee, cappuccino, latte or tea, while supplies last.
In Evanston, you can get your coffee at the 7-11 at 817 Emerson, 817 Davis St., and 2536 Ewing, 847 N. Dodge Ave. and 350 Ridge Road.
To top it off, fans can visit 7-Election.com to track the results daily – right down to their own city – as well as view custom videos just for 7-Election, pictures from the campaign trail and more.
In addition, 7-Eleven’s Mobile Oval, a rolling version of the President’s famous oval office, will be making a swing across the country this fall, including a stop at the 7-Eleven in Wrigleyville at 3407 N. Halsted St., 9 a.m. to 1 p.m. Oct. 3.
Inside, guests will discover a realistic reproduced version of the famed White House room, enjoy a cup of fresh-brewed coffee and have the experience commemorated with a photo they can instantly share across their social networks. A “Secret Service” detail, “metal detector” and “rope line” will surround the Mobile Oval at every stop.
7-Eleven customers will also see the return of vanilla-flavored “Purple for the People” Slurpee drinks, billed as a “peacemaker” beverage to unite the country. During the contentious mid-term 2010 elections, 7-Eleven created the unifying purple drink to symbolically unite the red and blue sides of the political spectrum.